Sally has always had an affection for all things beauty, spending her life discovering new holy grails and picking up tips and tricks up along the way. She started her own beauty blog, The Makeup Directory, in 2013 and has since built up a career as a beauty writer, covering all the latest trends and product launches. In her spare time she likes to play the piano, look after her goldendoodle puppy and work on her photography skills.
Articles by Sally O'Kelly
8 Easy Sunburn Remedies to Help Protect Your Skin
Sally O'KellyAugust 10, 2018
Everyone loves laying on the beach and soaking up some sun, but what happens when you get a little burnt? If you're looking for sunburn remedies, read on!
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How to Get “Beach Waves” Hair for Summer 2018
Sally O'KellyJune 1, 2018
Perfect for Summer 2018, we show you how you can easily achieve beach waves hair for a gorgeous and effortlessly chic hairstyle.
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Spring Hairstyles 2018
Sally O'KellyMay 8, 2018
Discover the top spring hairstyles 2018 with seven of the most on-trend styles to try including new hair colors and cuts.
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The Differences Between a Cream and a Lotion
Sally O'KellyApril 20, 2018
Moisturizers are used to hydrate skin but find out which is best, cream vs lotion, for your skin type, environmental, and personal preference.
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The Best Setting Sprays for all Skin Types
Sally O'KellyMarch 16, 2018
A look at some of the best makeup setting spray available at the moment so you can have flawless and longer lasting makeup no matter your skin type.
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DIY Makeup Setting Sprays
Sally O'KellyMarch 2, 2018
Find out how to make your own DIY makeup setting spray to extend your makeup longevity, add in skincare benefits and do it all on the cheap!
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Four Effective Ways to Remove Acne Scars
Sally O'KellyFebruary 16, 2018
Find out how to get rid of acne scars and fade any scarring quicker with natural, laser therapy and topical treatment methods for different types of acne.
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How to Exfoliate Your Lips for a Softer, Plumper Look
Sally O'KellyFebruary 2, 2018
Find out how to exfoliate lips by using products from your bathroom cabinet with DIY natural scrubs and shop bought lip scrubs from Fresh.
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How to Straighten Your Hair Without Heat
Sally O'KellyJanuary 19, 2018
Find out how to straighten hair without heat by reading our top tips and tricks including our favorite product recommendations.
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Our Top Cruelty-Free Makeup Brands
Sally O'KellyJanuary 12, 2018
Our top cruelty-free makeup brands both high end and drugstore including Hourglass, Glossier, Colourpop, Kat Von D and many more.
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DIY Nail Art Ideas You Can Do From Home
Sally O'KellyJanuary 5, 2018
A look at some of our best nail art ideas you can easily do from home including polka dot manicures, lace nail art and using metallic sharpies.
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7 Makeup Tips to Make Your Daily Routine Easier
Sally O'KellyDecember 15, 2017
A look at some of our favourite makeup tips on how you can make your daily beauty routine that much easier and quicker including organization tips.
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How to Cover Dark Circles Under the Eyes
Sally O'KellyNovember 24, 2017
Our top tips on how to cover dark circles under the eyes including using a corrector, choosing the right concealer and how to apply it.
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Tips for Your Daily Face Washing Routine
Sally O'KellyNovember 17, 2017
Our top tips on how you should build your face washing routine from our favorite double cleaners to how to wash your face properly
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10 Clever Makeup Storage Ideas
Sally O'KellyAugust 16, 2017
If keeping control of your ever-growing makeup collection is a struggle, you might want to try one of these practical and pretty makeup storage ideas.
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Eye Makeup Tips for People Who Wear Glasses
Sally O'KellyAugust 14, 2017
Make sure your glasses enhance your eyes instead of hiding them. Consider these tips for applying flattering eye makeup for glasses that will last all day.
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Quit Gnawing at Your Nails, for Good
Sally O'KellyJuly 24, 2017
Kicking this nasty habit and figuring out how to stop biting nails is a tricky one, but is well worthwhile — for good health, nice nails, and self-esteem.
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Look Cute with These Quick Up-Dos for Summer
Sally O'KellyJuly 14, 2017
Whether you’re off to a music festival or just want to get your locks out of your face, a cute up-do is our favorite style of summer hairdos.
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How Does Waterproof Mascara Work?
Sally O'KellyJuly 12, 2017
What makes mascara waterproof, and when should you stick with standard mascara? We’ve got all your mascara-related questions covered.
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How to Choose a Good Under Eye Cream
Sally O'KellyJuly 7, 2017
The eye skin is one of the first to show signs of ageing, but is often left out of a skincare routine. Find the best under eye cream for your needs.
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What Causes Oily Skin and How to Deal With It
Sally O'KellyJune 26, 2017
Oily skin can be acne-prone and makes makeup look shiny. Read on to discover the common causes of oily skin and how to stop asking 'why is my skin so oily?'
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The Newest Hair Color Trend is Inspired by Mythical Creatures
Sally O'KellyJune 24, 2017
Unicorn hair is by far one of our favourite hair trends from the last few years. Who wouldn’t want ridiculously colorful and pretty locks?
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Hide Tattoos Completely With These Simple Steps
Sally O'KellyJune 23, 2017
Whether for a job interview, wedding or special occasion, this technique lets you hide tattoos completely without special tattoo cover up makeup.
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11 Weird Beauty Trends We DON’T Want to Try
Sally O'KellyJune 21, 2017
With the help of the internet, in the last few years there has been surge in bizarre beauty trends, from the caviar facial to hot pink eyebrows.
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Get the Low-Down on Dry Shampoo
Sally O'KellyMay 10, 2017
Gone are the days of limp hair and greasy roots — learn how to use dry shampoo to enjoy a fresher 'do with heaps of volume and texture.
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How to Get Rid of Cellulite — 5 Helpful Tips
Sally O'KellyMay 5, 2017
Feeling self-conscious about your cellulite? You're definitely not alone! While there's no way to remove it completely, you reduce and disguise it.
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